CMF by Nothing, a sub-brand of the UK startup founded by OnePlus Co-Founder Carl Pei, is rumored to be preparing for the launch of its first smartphone. The existence of a device with a previously unseen model number on two regulatory websites hints at an imminent release.
Up until now, CMF by Nothing has focused on introducing wireless audio products, a charger, and a wearable fitness tracker to the market. However, the potential unveiling of a smartphone indicates a significant expansion of the brand’s product range.
Speculations suggest that the upcoming smartphone from CMF by Nothing could offer an affordable price tag, similar to the recently released Nothing Phone 2a. Reports indicate that the device might be equipped with a Snapdragon 8s Gen 3 chip, making it a mid-range smartphone rather than a flagship model.
The discovery of the same model number (A015) on regulatory websites in multiple countries, including India, hints at a global launch for the new smartphone. The presence of the CMF by Nothing brand name on the listings further solidifies the connection to the UK startup’s sub-brand.
The model number of the upcoming smartphone (A015) suggests that it may not be a direct successor to the Nothing Phone 2. Instead, it could be positioned as a more affordable option, potentially competing with smartphones priced under Rs. 20,000 in the Indian market. The current Nothing Phone 2a, priced at Rs. 23,999, is the most budget-friendly offering from the brand, indicating a trend towards more affordable devices.
As we await further details and official announcements from CMF by Nothing, the potential launch of a new smartphone has generated excitement among consumers and tech enthusiasts alike. With a focus on innovation and competitive pricing, the brand’s upcoming device could make a significant impact on the smartphone market in the coming months.